IT Innovation

Presented at Notacon 2 (2005), April 8, 2005, 3 p.m. (120 minutes).

Innovation is in the news and is a cornerstone for the growth of many companies in 2005. This presentation will make the case that Information Technology has a major role to play in making it happen in both the small company and the large corporation. Examples and some direction for what to do next are provided.


Presenters:

  • Bruce Petro - AmericanGreetings.com
    Throughout his career, Bruce Petro has been involved with combining emerging technologies with emerging business opportunities. He has had the privilege of acting as the chief technologist for the American Greetings CreataCard business and Internet initiatives. One of the founding members in 1994 of AG Interactive, Bruce has contributed to product and business development areas, as well as technology. As CTO of AG Interactive, he is responsible for both the technology operations and application architectures across multiple business units. Recently his duties have expanded to oversee both business and technology initiatives for AG Interactive. Mr. Petro serves as a board member or an advisor to several educational institutions, helping to foster innovative uses of technology for entrepreneurial and intrapreneurial opportunities by students, business, and the community.

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