Sita Sings the Blues: A Free Culture Success Story

Presented at The Next HOPE (2010), July 16, 2010, 4 p.m. (60 minutes).

“If it’s free, how do you make money?” One year after the Copyleft release of her animated musical feature Sita Sings the Blues, Nina Paley presents the latest round of hard data from the project. Contrary to MPAA propaganda, the more the audience freely shares the film, the more they purchase DVDs, theater admissions, and merchandise. In this talk, witness the numbers that prove it.


Presenters:

  • Nina Paley
    Nina Paley is based in New York. She is a culture hacker and “free culture” advocate. Nina made the film Sita Sings the Blues, possibly the first commercially viable feature film released under CopyLeft (CC-by-sa) at http://www.sitasingstheblues.com/. She often give talks about how she make money with a "free" film. She is also artist-in-residence at QuestionCopyright.org, with whom she makes Minute Memes, short animations about intellectual freedom.

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