Hacking Behavioral Economics: Practical Tools for Do-Gooders

Presented at Still Hacking Anyway (SHA2017), Aug. 7, 2017, 5:55 p.m. (105 minutes)

We will examine through discussion, activities, and break-out groups: 1) How to be more aware that you are being hacked. 2) How to accept that you are still a victim of your biology. 3) How to use behavioral economic hacks for good. We are an intelligent advanced species. We are also, not. Most of our thinking and decision-making happens in the less sophisticated part of our brains. This causes all sorts of ridiculous, amusing, and horrifying behavior. We will examine through discussion, activities, and break out groups how deep this goes. 1) How to be more aware that you are being mentally hacked. 2) How to accept that you are (like the rest of us) still a victim of your biology. 3) How to use behavioral economic hacks for good. This workshop is a practical application of behavioral economics for Activists and those that wish to align themselves more with their core values. The emphasis is efficient, pragmatic, and brutally honest activism instead of feel-good bonding and optimistic activism. You will be shown a collection of powerful tools that are often used for evil but should be used for good.

Presenters:

  • Nuala Gray
    Nuala is an Economist and Entrepreneur focusing on practical activism. Her background is in tech, activism (disability, feminism, GLBT, environment), and behavioral economics. She divides her time between her two countries of the United States and Ireland. Nuala Gray is an original Hacker and tech Nerd, who is now an Economist, Entrepreneur and as always, a not-so-secret Activist. She has worked as a consultant for many years in tech, economics, and activism. Nuala’s background in tech, business, economics, and behavioral science allows her to merge these fields for efficient and practical workshops. This past year Nuala has given workshops at Civic Hall (NYC), Platform Cooperativism (NYC), and Aspiration Dev Summit(Oakland). She did speaker consulting at Enspiral Open Society Open Source (Wellington, NZ) and DES2016(Madrid, Spain) as well as prepared study materials for MIT classes. She is a member of Ctrl-H (Portland, Oregon USA) and the Business Liaison for three Portland associations. She is the owner of sustainable green building business, Portland Oasis Currently (due to a changing political climate) she is sending out lots of live feeds of weekly protests, writing a book on Activist Burnout, and prepping for her next Behavioral Economics Study For fun, she likes to travel with her daughter, dance for the Revolution, and learn from others.

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