Nobody gets fired by choosing IBM... but maybe they should.

Presented at DerbyCon 6.0 Recharge (2016), Sept. 24, 2016, 7 p.m. (25 minutes).

This talk explores how to positively influence monolithic corporations towards collective action. Compared to the typical infosec environment, our process leverages a slightly unorthodox yet effective application of social engineering, red teaming and design thinking. The goal of this presentation is to outline a practical approach by exploring four main vectors: people, environment, timing and message. Leveraging the techniques in this talk, viewers should be empowered to pivot corporate strategies, solve unmet customers needs simply and simultaneously build a great company.

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